Because the Nano-Borate additive I use is a patented formula, much like the 24D-B I apply to my hay fields. One company makes it, sets the price and also patented so no one else can duplicate it. All internal combustion engines will make a certain amount of sludge, why I always drain and renew my own motor oil, because the 10 minute oil change places never pull the drain plug, they suck the oil out through the dip stick and that don't get any sludge on the bottom of the oil pan and I change my own filters too and I always but top tier filters as well, always Kubota OEM filters, the engineers at Kubota know better than I do. The Nano-Borate additive I use eliminates most all the sludge and keeps the brown varnish off the internals as well. All synthetic motor oil will produce varnish in internal parts.
I just had the valve covers off my 7.3 Powerstroke to replace the injector harnesses and the inside of the valve covers was squeaky clean as was the top of the heads. I could even read the bar coding on the injector bodies. No varnish and no sludge. Sludge will accumulate on the tops of the heads due to thermal degradation. I have none at all. Same with my tractors and they have 6000 and 4000 hours respectively.
Loke I said, it's not cheap (40 bucks a pint) but well worth it.
You do what you want and believe what you believe but in my case, I know it works so I'll keep on using it.
Only one outfit makes it and will probably stay that way.