A few years ago I wanted to transplant a cherry tree (a bit different from a bolder, but...)...
Anyway, once I had the hole dug to the depth I wanted, I put a choker cable around the tree, and winched it under. That cut any tap roots, and gave me more less a free rootball to work with.
Ok, so a tree and a bolder are different, but you could use a similar concept of pulling a choker under the bolder. One of two things happens. Either it pulls through, or you have a choker cable permanently left behind in your hole for the next century till it rots away.
Anyway, that may help you get your bolder wiggling, moving, rolling.
When you're pulling on on the boulder with your 12K winch, run it through a single/double/triple/quadruple pulley. Whatever you can find. Ultimately you can multiply your pulling force by several times. Of course you still have to anchor it to something. Like attach it to your house and either the boulder moves, or your house moves.
Be careful of weak links in your system, stand back, and stay safe. 4 times 12K pulling power gives you 48K pulling power... make sure everything can handle that.