Has Mahindra Passed Deere in sales?

[tractorboy5500]

Maybe so, I worked around in a few other counties, i see alot of JD and Massey's and case - Ih, some Kubota's. Havent seen the first Mahindra in any of these countries, Mexico, Brasil, South Africa and West Africa, not yet anyway. I know this is just a few of many, I sure there is a way bigger differnts for Mahindra sales in and around India. Just still hard to think that Mahindra sells more tractors than Deere.

 

[Gale Hawkins]

About like pushing a log chain up hill I expect Ken.

One German car maker was talking about their experience building in China for the China market and finally stopping the project because all of their technology was getting copied and used by other China firms.

India may be better if it is open to outside investors.

I expect JD knows if India, China and Africa can not be hot beds for JD sales their future is somewhat limited. JD control of repair parts sources I expect will cost them in the end.

 

[Mark @ Everlast]

I saw Mahindra 20 years ago in W. Africa.

Someone asked if you could still get a fuel pump for a mahindra 20 years from now. My father and I were were some of the first Mahindra dealers outside of the state of Texas in 1987...my answer is yes. The fuel pumps were all bosch btw. All of the first load of tractors he sold are still running as far as I know, and that includes one that was rebuilt after the engine blew when the owner left the oil plug loose in the oil pan and even put a hole in the block. Block was repaired and I rebuilt it.

The early models were one for one copies of the IH tractors. High quality control and excellent fit and finish were hallmarks early on.

As far as India goes...John Deere has been concerned obviously since their cooperative manufacturing agreement with Larson and Toubro in India has made their 5xx3 series their most popular sellers in the US of their middle line up.

Coincidentally, last time I looked a a John Deere 4wd larger tractor, the front axle had stamped on it Made In China.

 

[DavesTractor]

Is Deere making progress on getting into China and India to reach the bigger market base? I bet those 2 countries probably make it difficult for them to get in and compete. Ken Sweet

JD has been manufacturing and selling in India for close to 20 years, yet has a market share of less than 7% in India. It is a very tough market for them to grow in, let alone dominate. On the flip side, Mahindra dominates in India, but market share groth in the USA is slow, but steady.

I am not sure about China, but we see "made in China" cast into some of the JD loaders. I suspect JD does a bit of manufacturing in China. That does not mean they aren't high quality. Quality stuff can be made anywhere.

 

[Mark @ Everlast]

I was referring to the manufacturing JD set up with L and T about 5 years ago to produce the 5003 series for sales in the US. As far as I know they have had no previous manufacturing set up on farm tractors. Its the Indian tractors that are the success here for JD, with competitive tractors. Around here, the JD' dealer lots are full of them. 10-20 on each lot.

JD outsources their Axles now and always have but the the new ones that I saw were made by carrero in China. They used to use ZF.

 

[/pine]

This is fairly simple to figure out, look at the Mahindra section and John Deere's section on this forum...

exactly what is it that you've figured out from that data?

The US market for tractors is "peanuts" compared the overall global market

 

[JDGREEN4ME]

The US market for tractors is "peanuts" compared the overall global market

DUH!!! No kidding Sherlock.

 

[/pine]

DUH!!! No kidding Sherlock

hey Einstein...next time take a minute to see if you can comprehend a statement in the context to which it is posted...

 

[tractorboy5500]

exactly what is it that you've figured out from that data?

The US market for tractors is "peanuts" compared the overall global market

Well, that JD #'s in everything is alot higher than Mahindra's, I now this is not any kind of solid facts, but it is something to look at and alot better than anyone else has brought up.

Someone brought the subject up about the front axles on the JD's, made in China and the maker was carrero, I am not 100% sure right now because i am at work, but i think thats is the same axle that is on my Mahindra, not sure if its made in china or not, but that name brand for front axles in on alot of tractors, not just on JD's.

 

[kattywumpus]

Interesting thread. When I was research my tractor purchase this year, originally my first choice was Mahindra. A couple years ago I test drove and worked the FEL of several brands and models of tractors. I was very impressed by Mahindra tractors and the price was good. But this year when I went to get a quote from the dealer I found he didn't carry new Mahindras any more, but TYM. He when into the whole story about Mahindras and TYM past relationship, but the bottom line for me was the lack of "official" dealerships within a 2 hour drive of my location. In comparison there are several JD, New Holland, Kubota, and Kioti dealers within 2 hour drive for me.

Why is this important? As my grandfather use to say "mechanical s##t don't break when it's sitting around. It always when you're using it and need it. Better to purchase a brand of equipment that has more then one dealer in driving distance. So you can find that part when you need it" Even with the Internet I think this is still true today.

 

[DavesTractor]

I'm still waiting for a number....?

I'm still waiting for numbers from Messick, but as they probably are not forthcoming. Here is some info from an April Mahindra press release with info concerning the 12 month fiscal year ending March 31, 2010:

M&M Ltd. total tractor sales (domestic + exports) register 54% increase at 16164 units in March 2010​

Mumbai, April 1, 2010: Mahindra & Mahindra痴 Farm Equipment Sector (FES), a part of the U.S. $6.3 billion Mahindra Group, maintained its leadership position in the tractor industry in March 2010.
Total tractor sales (domestic + exports) for March 2010 stand at 16164 units, as compared to 10466 units for the same period last year, an increase of 54%.
Exports for March 2010 stand at 1125 units, as compared to 249 units for the same period last year, an increase of 352%.
Domestic sales for the month of March 2010 stand at 15039 units, as compared to 10217 units for the same period last year, an increase of 47%.
YTD domestic sales registered a 47% increase at 165633 units, as against 112695 units for the same period last year. The company's YTD sales (domestic + exports) registered a 46% increase at 174634 units, as compared to 119708 units for the same period last year.
Note: As a consequence of merger of M/s Punjab Tractors Ltd. with the company effective from 1st August ?8, the cumulative F09 sales figures do not include 11643 Nos. of Swaraj division (erstwhile M/s Punjab Tractors LTD.) for the period of April '08 to July '08. Including these figures M&M Ltd growth for the period works out to 33%.

 

[61woody]

I saw Mahindra 20 years ago in W. Africa.

Someone asked if you could still get a fuel pump for a mahindra 20 years from now. My father and I were were some of the first Mahindra dealers outside of the state of Texas in 1987...my answer is yes. The fuel pumps were all bosch btw. All of the first load of tractors he sold are still running as far as I know, and that includes one that was rebuilt after the engine blew when the owner left the oil plug loose in the oil pan and even put a hole in the block. Block was repaired and I rebuilt it.

The early models were one for one copies of the IH tractors. High quality control and excellent fit and finish were hallmarks early on.

As far as India goes...John Deere has been concerned obviously since their cooperative manufacturing agreement with Larson and Toubro in India has made their 5xx3 series their most popular sellers in the US of their middle line up.

Coincidentally, last time I looked a a John Deere 4wd larger tractor, the front axle had stamped on it Made In China.

Was that a true 4WD you're talking about or a MFWD? There may be some parts of the axle made in china but the entire assembly as far as shafts, gears etc are done in the US I'm in the plant that builds the 7000-9000 series tractors and the only ones that I see coming complete from oversees are the ZF and Dana's in the smaller 7's. (as a whole there are parts from all over the world in all JD's these days and someof them are better than what's made here)
Back to the original post, there are a lot of sub 90 hp units in the world and that is definetley not JD's stronghold so I could see that Mahindra or even Kubota could sell more units worldwide than deere.
And to the comment about the Athens plant running full bore, they all are. We are at the highest production levels ever here in Waterloo

 

[Gale Hawkins]

High production levels is great news in the USA. Keep up the hard work.

 

[lilranch2001]

I have no information on them other than I see very few of them in this area, and the dealerships only last a very short time here before they shut their doors

 

[sunnyside360]

We got the first Mahindra dealership in our area just a few weeks ago. Big new building sitting on about 10 acre lot with lots of new tractors sitting around. Most of them look like cut's. I'll stop over and take a closer look one of these days.

 

[Gale Hawkins]

Coming back through Paris TN today I stopped by Wells Tractor company, the local Mahindra dealer due to all of the noise this tread is creating about them now ruling the earth in tractor sales.

They had 7 new ones from the 2816 to the 6530 and was impressive compared when I last looked at the line 20 years ago.

The boomer 8N was the shocker because I did not know they existed. I thought it was a red belly Ford loaded on the trailer with two Mahindras.

 

[arrabil]

These Indian companies apparently all have the same marketing strategy....

original post link
Hi, I am a new member. TAFE or to give it its full name, is Tractors and Farm Equipment Limited is a India based tractor major. With an annual production and sale of 100.000 tractors , it is the third largest tractor manufacturer in the world.It has not been absorbed by AGCO. AGCO, who are its colloborators, and TAFE work together in global markets , leveraging individual strengths as appropriate to specific markets to tap the potential in each market.TAFE produces the 2600 range for AGCO under the Massey Ferguson brand for sale by AGCO through its distribution channels.

I'm guessing the top three must be Mahindra, Punjab, and TAFE. With worldwide yearly sales exceeding 400,000 units.

 

[MessickFarmEqu]

I'm still waiting for numbers from Messick, but as they probably are not forthcoming.

I did not think it advances the conversation...? Kubota is not as forth comming about numbers are some other companies, you won't find anything in their stock reports. Me speculating is not any better than what Mahindra is doing in these advertisments. We all know their market share is right about 50%, but the AEM does not report the numbers for the compact market publicly.

I've said this before, but its an appropriate time. I'm not a cheerleader. Kubota is a drop in the bucket compared to the likes of Agco, CNH, Deere,etc. Just posting cause I was prompted.

 

[DavesTractor]

I did not think it advances the conversation...? Kubota is not as forth comming about numbers are some other companies, you won't find anything in their stock reports. Me speculating is not any better than what Mahindra is doing in these advertisments. We all know their market share is right about 50%, but the AEM does not report the numbers for the compact market publicly.

I've said this before, but its an appropriate time. I'm not a cheerleader. Kubota is a drop in the bucket compared to the likes of Agco, CNH, Deere,etc. Just posting cause I was prompted.

Neil,
I'm not buying that answer. You insisted on numbers, so obviously you felt it would advance the conversaion at that time. So I dug them up.

It's only fair that you obtain and post yours. To do otherwise is a little like losing the race, then saying "I wasn't racing".

Getting exact numbers from the competition is difficult. AEM gives us some market share info, UCC filings can be mined for data, etc, but it is an inexact science as far as what the other guys are doing. But Kubota knows what they sold in 2009 and you are a large and prominent dealer, so that info should be available.

I hate to push the point, but you mentioned that Mahindra's worldwide sales were "peanuts", then you taunted us for numbers. So, let's put up what you have or pull your horns in a little. Either way is fine by me.

 

[/pine]

Me speculating is not any better than what Mahindra is doing in these advertisments

your speculation is just that...speculation...Mahindra is using facts....