Z71
Gold Member
Dexos is just a GM oil specification. You pay to be on that list.
Many oil companies blend oils but do not market them under their own label. Their business is to sell the dexos1 licensed oil to others (Miejers, Walmart, Fleet Fram, O'Reilly's etc) wanting their own label or brand of their own. You could have one company such as Warren Distribution, Lubricant Technologies, Coastal etc bottling the same licensed dexos1 oil in several private label brands. That's how the private label business works. These reblenders are able to produce large batches which in turn reduces the cost. These companies like Miejers enter into agreements to keep the supplier as proprietary information. So in reality, there could be many oils on shelves with the same oil inside the bottle but different brands on the label.
In other words, commodity oil
Commodity Oil - Oil that is of equal value to a consumer no matter what company produces and markets it, and as such, is available at any discount with little differentiation among brands.
Many oil companies blend oils but do not market them under their own label. Their business is to sell the dexos1 licensed oil to others (Miejers, Walmart, Fleet Fram, O'Reilly's etc) wanting their own label or brand of their own. You could have one company such as Warren Distribution, Lubricant Technologies, Coastal etc bottling the same licensed dexos1 oil in several private label brands. That's how the private label business works. These reblenders are able to produce large batches which in turn reduces the cost. These companies like Miejers enter into agreements to keep the supplier as proprietary information. So in reality, there could be many oils on shelves with the same oil inside the bottle but different brands on the label.
In other words, commodity oil
Commodity Oil - Oil that is of equal value to a consumer no matter what company produces and markets it, and as such, is available at any discount with little differentiation among brands.
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