They are ALL snakeoil in a sense -- just like tiger repellent, mine really works well because I have not seen a single tiger. My feeling has been for more than 30 years that if you know it is going to be below 10 degrees mix in 50/50 kerosene (e.g. half #1 and half #2 fuel oil.) That is what dozer operators in northern VT do on a routine basis. Beyond that, use Seafoam or any of the well-known additives if you feel like it and want some tiger repellent in your tank.
One possible exception: newer machines with hypersensitivity of some kind meeting Tier 4, etc. I have no such machines, hope I never do, and do not know what they may or may not tolerate.